That’s a nice Monday morning!
“Dear Dr. Jacobsson,
It is a pleasure to accept your manuscript entitled ‘Integrating Service Practice into Project Management: A Matter of ‘Do or Die’?’ in its current form for publication in International Journal of Managing Projects in Business.”
The paper will most probably be published in Volume 7, No. 2. 2014, and referenced:
Jacobsson, Mattias, Burström, Thommie and Wilson, Timothy L (2014), “Integrating Service Practice into Project Management: A Matter of ‘Do or Die’?”, International Journal of Managing Projects in Business, Vol. 7, No. 2, (Forthcoming)
Purpose: The purpose of this paper is to describe and analyze service management practices within a project management context.
Approach: This research supporting conceptual developments was both exploratory and qualitative in nature and utilized an in-depth case study of a major product development project.
Findings: The conceptual framework developed is applied to empirical observations of product development project. Because there is an adequate fit with observations, elements of a service management approach appear to be viable in the description, managing, and control of projects.
Research limitations: Because the research was built on a case study, one has the limitations common with that approach. Conversely, case studies are acknowledged as useful in the identification of important variables in situations in which there is little control over events in a real-world context.
Practical implications: Customer satisfaction is a requirement of project organizations, which is an inherent requisite of any service organization. Consequently, one turns to those elements in the practice of service management that lead to best management practices.
Originality/value: This paper contributes with a practice-based understanding of how project management is based on integrated service practice.
Key Words: Project management, Service management practices, Service marketing, , Communication triangle